Featured

Wind Tunnel with Dave Despain

Brian Mackey and Mackey Marketing Group featured on one of motorsport media's most respected programs.

From the Archive
All Legacy MMG Priv8teer 46 posts
1 2 3 5
Mackey’s strategic observations landed on “Wind Tunnel”
Legacy
Mackey’s strategic observations landed on “Wind Tunnel”
By Brian Mackey / January 8, 2013 At Mackey Marketing Group, we believe that our marketing philosophies and promotional direction reflect the most...
Read → June 28, 2026
Jim Clark, Jackie Stewart and the Year Everything Changed
Legacy
Jim Clark, Jackie Stewart and the Year Everything Changed
To understand 1968, you have to understand the two men who defined it — one by his absence, one by...
Read → May 30, 2026
The Commercial Birth of Modern Motorsport
Legacy
The Commercial Birth of Modern Motorsport
Before 1968, Formula One was funded by a combination of manufacturer ambition, private wealth, and national pride. The cars represented...
Read → May 30, 2026
How Gold Leaf Changed the Face of Formula One Forever
Legacy
How Gold Leaf Changed the Face of Formula One Forever
In 1968, Lotus team principal Colin Chapman made a decision that would permanently alter the commercial landscape of Formula One....
Read → May 30, 2026
MMG
“Uppity” review
I want to talk about the movie documentary “Uppity” but perhaps not for the reason you might first think.  “Uppity”...
Read → April 30, 2020
MMG
Racing Ahead.
Mackey Marketing Group has long developed a reputation as an advocate for leading edge marketing ideas within the arena of motorsports....
Read → December 14, 2017
MMG
Yes, No and Maybe
Recently, Autoracing1.com published an article outlining why upcoming critically important television negotiations commenced by Indy Car management will likely dictate...
Read → August 14, 2017
MMG
Exploring New Ways to rejuvinate and reinterpret motorsport sponsorship values
Mackey Marketing Group created the Priv8teer 8.  It is an experiment to develop new methods of motorsport marketing values.  The...
Read → May 18, 2016
MMG
Change.
Mackey Marketing Group is taking a vastly different approach to motorsport marketing.   The firm located in suburban Atlanta, Georgia has...
Read → June 9, 2015
MMG
“What Indy Car can learn from Mad Men”
Mad Men is my favorite television show.  Its final season kicks off this weekend and I’m eager to learn the...
Read → April 3, 2015
1 2 3 5